Project: Campus Dating Platform
Name: Rong Guo Student ID: C00290890
Introduction
Background:
The Internet has transformed social relationships, but traditional campus interactions remain inflexible.
Problem:
International students face cultural shock, loneliness and emotional marginalization.
Platform development:
Platform website using Vue.js, Node.js, and phpstudy.
Goals:
Improve psychosocial adaptation and enable sustainable value creation.
Profit:
Advertising, subscription service.
Business Section
Business: Market Analysis
Market Background
Social networking is a main way for students to connect.
Existing platforms (WhatsApp, Instagram, etc.) lack campus-specific features.
Dedicated campus dating platforms have strong market potential.
Case Study: "Summer"
Launched by Peking & Tsinghua University students in 2017.
Profit: Subscriptions (VIP features), Ads & Brand Collaborations, Virtual Items & Value-added Services.
Market Context & Demand
6M+ international students globally, growing 5% annually.
Business: Service
Social Networking & Matching
Match students by interests, school, and location.
Help relieve loneliness through shared hobbies.
Community Engagement
Share experiences on courses & activities.
Create & join activities.
Connect with similar-interest students.
Study, travel, and language groups.
Celebrate festivals & traditions.
Campus Life Services
Activity: Students-led event listings.
Resource Sharing: Textbooks, internships, and notes.
Targeted Ads: Promos for student services & brands.
University Collaboration: Support for new students.
Business: Target Population
Key Needs of International Students
Social Connections: Meet peers, ease loneliness.
Cultural Integration: Adapt to local culture & improve language.
Academic Support: Access study resources & guidance.
Career Development: Explore job opportunities & networking.
Target Market Background
Ireland attracts many international students due to English-medium education.
40,400 international students in 2023/24 (51.7% undergraduates, 48.3% postgraduates).
Main origins: India, USA, China.
Students face loneliness, cultural adaptation challenges.
Technology Section
Technology: Functionality
Dating Functionality
Back-end: API for friends list, appointment requests (send, confirm, reject)
Back-end: Database to store user & friends' data
Front-end: UI for friends list & appointment scheduling
Personal Center – Dating List
Back-end: API for dating history (sent & received requests)
Front-end: UI to view appointment history
Community Forum
Back-end: API for posts, comments, post lists
Back-end: Database for post & comment storage
Front-end: UI for posting, commenting, viewing posts
Ethical Impact
Ethical Impact: Relieve loneliness
Low-Stress Social Interactions
Online connections help introverted or socially anxious students gradually adapt to socialization.
Anonymous matching reduces fear of judgment, allowing safe self-expression.
Sense of Belonging in Virtual Communities
Students find like-minded groups using interest tags, fulfilling the need for social identification.
Online forums allow marginalized groups to express themselves freely, reducing loneliness by 19%.
Impact on College Life & International Students
Freshmen and international students struggle to assimilate and may feel isolated.
Campus dating services offer efficient, timely emotional support, especially for those uncomfortable with face-to-face interactions.
Ethical Impact: Expand your social, encourage multiculturalism and inclusion
Overcoming Social Barriers
Traditional social circles (roommates, classmates) may create an "information cocoon".
Interest-based forums & events leverage "weak connection advantage", fostering diverse interactions & new opportunities.
Introverts can build social influence through content creation.
Encouraging Multicultural Exchange & Inclusion
Connects students from diverse cultural backgrounds, fostering mutual understanding & acceptance.
Promotes global perspectives by exposing students to varied lifestyles & beliefs.
Strengthens intercultural communication & appreciation, making campuses more inclusive.
Demo Video
YouTube
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Click to watch platform demonstration